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B.I.T.S. by Beacon

The newsletter for listing agents.

Featured

"Just Sold" Is Dead. This Is What Replaces It.

Mar 16, 2026

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5 min read

"Just Sold" Is Dead. This Is What Replaces It.

An agent closed a $9M sale and turned it into a 🔥 IG Reel (his formula works at any price point)

The rapper with 500 closings 🎤

Apr 27, 2026

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2 min read

The rapper with 500 closings 🎤

Brian Buffini's "broke content creator" narrative just got diss tracked

Chris Smith
jimmy mackin
Chris Smith, +1
The most honest listing videos we’ve ever seen

Feb 11, 2026

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11 min read

The most honest listing videos we’ve ever seen

They don’t work because they’re positive. They work because they’re real AF.

800 sellers told us what went wrong.

Apr 23, 2026

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2 min read

800 sellers told us what went wrong.

86% of unrepresented sellers had regrets. Here's what the data says you should say.

Chris Smith
jimmy mackin
Chris Smith, +1
Your sellers heard rates dropped. Brace yourself.

Mar 26, 2026

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6 min read

Your sellers heard rates dropped. Brace yourself.

What they're feeling, what they're getting wrong, and exactly what to say.

Chris Smith
jimmy mackin
Chris Smith, +1

Articles

🎥 💵 She spends $5k on one listing video

Sep 2, 2026

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4 min read

🎥 💵 She spends $5k on one listing video

But she makes zero cold calls and spends zero on Zillow leads

The 5 most viral listings in America right now 📈

Aug 26, 2026

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2 min read

The 5 most viral listings in America right now 📈

One per platform: Zillow, Instagram, Facebook, YouTube, TikTok. Real numbers from real agents.

Tomorrow, 1 PM ET: The AI Seller Update System ⏰

Jul 27, 2026

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3 min read

Tomorrow, 1 PM ET: The AI Seller Update System ⏰

Last call. Register and get the replay even if you can't make it.

AI can't do the hard part

Jul 9, 2026

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2 min read

AI can't do the hard part

Even Zillow says so. Here's their exact quote for your next appointment.

Chris Smith
jimmy mackin
Chris Smith, +1
This Ohio "mansion" went viral for the wrong reason.

Jul 8, 2026

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2 min read

This Ohio "mansion" went viral for the wrong reason.

A koi pond, a German pub, and a $52K lesson in reading attention.

Chris Smith
jimmy mackin
Chris Smith, +1
Sellers who sign this are 4x easier at day 30

Jul 7, 2026

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3 min read

Sellers who sign this are 4x easier at day 30

One page, signed at the listing appointment. Steal the exact script.

Chris Smith
jimmy mackin
Chris Smith, +1
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B.I.T.S. by Beacon

The newsletter for listing agents.