Archive

Dive into a collection of past posts and rediscover timeless content.

The one-letter question that wins listings

Jun 30, 2026

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2 min read

The one-letter question that wins listings

Two divorcing couples. Every other agent rushed to the numbers. He didn't.

Chris Smith, +1

He didn't post a listing. He used AI to write his town an anthem.

Jun 29, 2026

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2 min read

He didn't post a listing. He used AI to write his town an anthem.

1,000 of his neighbors shared it on Facebook

Chris Smith, +1

Why your seller might pass on the highest offer (and why they're not wrong)

Jun 25, 2026

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2 min read

Why your seller might pass on the highest offer (and why they're not wrong)

New research changes how you should be presenting offers.

Chris Smith, +1

This $3M home accepted OpenAI stock and went pending in 13 days.

Jun 24, 2026

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2 min read

This $3M home accepted OpenAI stock and went pending in 13 days.

Anthropic stock, a 1907 Victorian, and a masterclass in buyer targeting.

Chris Smith, +1

$8M in 2026 volume. iPhone only. Here's his system.

Jun 23, 2026

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2 min read

$8M in 2026 volume. iPhone only. Here's his system.

Colton Reid broke down the exact testing strategy behind his social media pipeline.

Chris Smith, +1

The as-is listing that only AI could sell

Jun 22, 2026

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2 min read

The as-is listing that only AI could sell

No staging. No paint. No new carpet. Sold for $200k over asking. He skipped the renovation budget entirely. Here's what he did instead.

Chris Smith, +1

850 agents said what their sellers are afraid of right now

Jun 18, 2026

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2 min read

850 agents said what their sellers are afraid of right now

Five fears. One for every conversation you're about to walk into.

Chris Smith, +1

This $9.75M listing just gave every agent a masterclass in timing

Jun 17, 2026

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2 min read

This $9.75M listing just gave every agent a masterclass in timing

You have to see this founding father's replica estate 🇺🇸

Chris Smith, +1

The Red Car Theory listing strategy that works every time

Jun 16, 2026

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3 min read

The Red Car Theory listing strategy that works every time

Kent Brown closes 60 deals a year. Here's the play he runs on every listing.

Chris Smith, +1

Archive

Dive into a collection of past posts and rediscover timeless content.

The one-letter question that wins listings

He didn't post a listing. He used AI to write his town an anthem.

Why your seller might pass on the highest offer (and why they're not wrong)

This $3M home accepted OpenAI stock and went pending in 13 days.

$8M in 2026 volume. iPhone only. Here's his system.

The as-is listing that only AI could sell

850 agents said what their sellers are afraid of right now

This $9.75M listing just gave every agent a masterclass in timing

The Red Car Theory listing strategy that works every time

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