Archive

Dive into a collection of past posts and rediscover timeless content.

"Just Sold" Is Dead. This Is What Replaces It.

Mar 16, 2026

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5 min read

"Just Sold" Is Dead. This Is What Replaces It.

An agent closed a $9M sale and turned it into a 🔥 IG Reel (his formula works at any price point)

How to market a listing for 90 days (not 12)

Mar 13, 2026

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2 min read

How to market a listing for 90 days (not 12)

(invite inside)

Mar 12, 2026

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4 min read

40,000 just deals fell apart 🏚️

Here's exactly what to say to sellers based on record breaking cancellation data

Mar 11, 2026

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4 min read

A $1.8M listing where the pope lived

See the church that broke the internet ⛪️

Mar 10, 2026

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4 min read

The death of the hobbyist agent 💀

300k agents quitting in 2026 leave behind a 250 person database that's up for grabs.

What To Do When You Beat Zillow by $700K

Mar 9, 2026

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4 min read

What To Do When You Beat Zillow by $700K

A Miami agent posted a reel about a Zestimate... and it exploded. Here’s why.

How to command respect from sellers like the top 1%

Mar 4, 2026

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13 min read

How to command respect from sellers like the top 1%

Plus: the voice behind 8.7M impressions, an alien-themed compound, and an email to send this week

You need to watch a video of yourself (warning: it’s cringe)

Feb 25, 2026

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12 min read

You need to watch a video of yourself (warning: it’s cringe)

Plus, how a Realtor’s IG reel got 70k+ views when she only has 6,360 followers

Yesterday's Beacon training (replay inside)

Feb 24, 2026

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2 min read

Yesterday's Beacon training (replay inside)

Here’s what we covered

Archive

Dive into a collection of past posts and rediscover timeless content.

"Just Sold" Is Dead. This Is What Replaces It.

How to market a listing for 90 days (not 12)

40,000 just deals fell apart 🏚️

A $1.8M listing where the pope lived

The death of the hobbyist agent 💀

What To Do When You Beat Zillow by $700K

How to command respect from sellers like the top 1%

You need to watch a video of yourself (warning: it’s cringe)

Yesterday's Beacon training (replay inside)

B.I.T.S. by Beacon